What can I do when the projected spend is greater than my budget?

  • With 8 experiments running for a month with the minimum daily budget of $25, you would be spending $6,000 if the daily budget was met each day.
  • Do not worry, due to reach and cost per lead / click limitations, the chances of you spending $25 on each experiment every day over the course of a month is very low.  
  • However, we do advise that you log into the platform daily to ensure that you are pacing conservatively against your budget.
  • For helpful tips on optimization please check thisarticle